Amsterdam – 25 July 2016
Newgen Payments, an Amsterdam-based FinTech & E-Commerce solutions provider, has launched an innovative fully-managed solution ‘BoostSales’ for E-Commerce merchants, that helps them optimize their webstores and ensure a significant boost in their online sales.
The majority of online SME merchants suffer from increasing competition from large multinationals while struggling with limited time and resources to manage their webstore platforms and technology. Many webstores are not ready for the modern web – with outdated designs, not being optimized for mobile devices, having poor website speed and ineffective SEO. This leads to a substantial decrease in their sales volume and conversion rates.
“BoostSales provides merchants with a cohesive integrated solution that solves their pain points better than the traditional and ineffective approach of working with multiple fragmented vendors. This managed service approach converts more online visitors into customers at a better ROI”, says Sunil Jhamb, CEO of Newgen.
BoostSales’ E-Commerce team diagnoses every element of a merchant’s webstore, from the user interface design to the speed, security, and performance, and fixes all the gaps and issues to provide their visitors with the best user experience possible. With the best designs and templates to choose from, BoostSales can reinvent a merchant’s webstore for optimal conversion. BoostSales also develops new features, customized designs, plugins and extensions to ensure the smoothest and most consistent user experiences for every visitor. Merchants can also order customized mobile apps to launch their E-Commerce brands across all platforms.
With customized digital marketing campaigns, BoostSales can help its merchants target the right audience and attract the right customers. Merchants can more easily reach out to their customers through fully-managed promotional campaigns including social media marketing, PPC advertising, targeted email marketing, and coupon rewards. BoostSales’ advanced analytics features enable merchants to easily view and track their store visitors, product conversion rates, A/B testing results, and real-time heatmap reports, to further increase traffic and sales.
With these fully managed solutions, BoostSales optimizes merchants’ E-Commerce sales funnels to boost their web traffic and online conversion rates, taking care of webstore management and enabling merchants to focus on their core business.